Episode 008: Mastering Brand Sponsorships & Collaborations with Morgan Molitor (Part 2)
If you tuned in to last week’s episode then you already know that you’re in for a treat this week, because we are back with Morgan Molitor.
Morgan is one half and co-founder of construction2style, and while not a “certified” interior designer, thanks to digital marketing and her passion for interiors, she’s been able to build a successful interior design + contracting business alongside her her husband Jamie Molitor.
Last week we chatted all about…
hiring a team in preparation for growth
the power in pitching brands (and not waiting for them)
what it’s really like when you’re working with & creating content for brands
This week, we’re continuing the conversation & diving right back in talking about…
creating longterm relationships with the right brands
what numbers you should really be monitoring & how they reflect your influence
why the construction2style business model is shifting from client work to more brand deals
While you’re listening, be sure to screenshot the episode & tag The Design Influence & construction2style on Instagram or on our Facebook page, so we can keep the conversation going! I’d love to know what your biggest takeaway from today’s show was.
Meet Morgan Molitor
Morgan is one half and co-founder of construction2style, and wife to Jamie Molitor. Morgan wanted to create construction2style (or c2s for short) to document Jamie’s first fixer upper and show people just how easy they could DIY too. She started solely writing but was quickly swinging a hammer alongside Jamie too.
Graduating from a college in Long Beach, CA with a fashion merchandising and marketing degree, Morgan has now taken that creativity and knowledge to use within client homes and their blog. Morgan oversees all the content creation, is the writing guru, and lead interior stylist for construction2style. She also heads up their online education courses and monthly marketing workshops.
As a business owner, she wears a lot of hats but her expertise is in collaboration, always thinking about 100 different ways to optimize any project they’re working on.
Morgan doesn’t have any type of interior design certification, but thanks to digital marketing and her passion for interiors, she’s been able to build a successful interior design + contracting business, that includes certified designers on their team.
She’s a forward thinker, a risk taker, and isn’t scared to tell you that the tile you picked out is really outdated. But will still install it happily for you! You can always find an infectious smile on her face and hear her contagious laugh.