Posts in Podcast
Minisode 002: Why You're Really Struggling Online (And What To Do About It)

Way back, while I was recording the premiere episode on blogging and whether or not your blog is working for you or against you, it hit me — yes, we’re designers, but where many of you struggle isn’t where you think you struggle. Anyone making money with an online business — not brick and mortar or in-person — has to be rocking some other facets of the online world. I’m talking everyone from the online educator to the beauty guru. What they understand is the need to show up online. Not in all the places but in the places they do best. 

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Episode 019: How I Secure Interviews and Collaborations With A Small Following

Over the past year, I have been able to secure interviews and sponsored collaborations, all on the heels of a yearlong social media sabbatical. I share this with you because while I am immensely proud this, what I am most proud of is the circumstances under which I hit these milestones — with a small number of followers/subscribers across all of my social channels. We often hear about the pressure to have high numbers as social proof, but there is something to be said for the micro-micro-MICRO-influencer who, as the saying goes, is small but mighty! 

So how did I do it? On the blog, I shared the techniques that I’ll be mentioning on today’s show. Whether you have 1,000 or 1,000,000 followers & subscribers, there are a few key things you should be doing to boost your visibility and brand attractiveness, and that’s what we’re getting into today. 

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Episode 018: From Side Hustle to Self Employed with Amanda Amato

In the short amount of time I’ve been on my designpreneur journey, I can say more than half of the designers I’ve met are, or started as, “side hustlers” — working a whole other job full-time while pursuing a design business. That transition from "side hustle" to self-employed isn’t just quitting a job & starting a new one — it’s as much a financial & mental transition, as it is a physical one. So I am excited for you guys to hear today’s conversation with one of my fav people, Amanda Amato.

Last year Amanda made the decision to resign from her full time "day job" to pursue AMA Designs full-time. Today we’re digging into what it was like balancing the two roles, how she came to that ultimate decision to leave her full time job, and what the transition has been like. I am confident, even if you’re not a side hustler, that you’re gonna get so much value from our conversation, so let’s dive in!

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Episode 017: The Power of Positioning Yourself As An Influencer (If You Want To)

One of the tracks of last summer's conference -- The Exponential Designpreneur -- focused exclusively on the growth of designers, beyond design. With that a lot of the content was crafted around other avenues of income & visibility, such as personal branding & establishing yourself as an influencer within (and outside of) the design community. Translation: being an influencer. In this episode, I’m going to talk about what it can look like being not only a designer in the industry, but an influencer in the industry. 

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Q & Albie: You're A CEO So Act Like It with Veronica Solomon

If you tuned in last week then this minisode is gonna be a real treat because we are back with Veronica Solomon for a Q & A on #allthethings when it comes to being the CEO in your business. Veronica Solomon has been creating beautiful interiors for the last 10 years, and knows a thing or two about the ups and downs in the business. The landscape of interior design has changed dramatically over the years, and with all the changes, she has learned how to package her  services, market her business, and create an iron-clad process that clients see value in, and are willing to pay top dollar for. These processes and systems have grown her business exponentially. And not only did clients take notice, but so do publications, industry organizations, vendors and fellow designers. 

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Episode 016: You're A CEO So Act Like It with Veronica Solomon

Veronica Solomon has been creating beautiful interiors for the last 10 years, and knows a thing or two about the ups and downs in the business. The landscape of interior design has changed dramatically over the years, and with all the changes, she has learned how to package her  services, market her business, and create an iron-clad process that clients see value in, and are willing to pay top dollar for. These processes and systems have grown her business exponentially. And not only did clients take notice, but so do publications, industry organizations, vendors and fellow designers. 

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Episode 015: Getting Clear On Goals & Choosing To Be Excellent with LuAnn Nigara

LuAnn is the co-owner of Window Works in Livingston, NJ, the author of The Making of A Well-Designed Business™ and the engaging host of the 5-star rated podcast A Well-Designed Business™. The podcast, A Well-Designed Business™ is the definitive resource for interior design professionals interested in operating a profitable and productive business. Known for asking questions that get to the heart of the subject, her show is down to earth and actionable. In our conversation we talk about how hard it is to run a systemized, profitable business, noting that it is not something done lightly but with commitment and intention, the rewards are far more reaching than financial.

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Episode 014: What People Never Told You About Business with Niki McNeill

Niki is a Raleigh, NC native and has  been working in the interior design industry for nearly 10 years. After being fired unexpectedly at the beginning of 2018, she decided to build her own design company, SingleBubblePop Design Studio. In less than a year, she’s grossed well over 6 figures and already starting to build our her team. When we decide to start our own businesses, for most of us, it’s a lot of trial and error. We can only hope that in those errors, we learn and continue to be better with each new attempt. That’s what Niki did. From starting her blog a decade ago to using previous design experiences to build her own business, nothing is lost in the trenches. Her design company has been profitable from day one because she applied business  principles to her design services, creating systems that maximize her profitability. She’s an entrepreneur first & designer second!

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Episode 013: Navigating Visibility Opportunities While Remaining On Brand & In Alignment with Rachel Moriarty

As something of a “visibility whisperer”, I got to discuss "Visibility Management" (as oppose to time management) with Rachel Moriarty. We talk all about what it’s like navigating visibility opportunities while remaining on brand & in alignment, with some examples from recent collaborations. Rachel Moriarty wears many hats — from being a leading home style expert to best selling author to product designer. As an expert in using her platform to fill her pipeline & build partnerships, I just know you guys  are gonna love our conversation. 

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Episode 012: Going Beyond the Projects & Clients with Cheryl Luckett

With an unwavering faith & charming southern style, designer Cheryl Luckett has built a brand that is hard to miss & even harder not to love. For more than 15 years Cheryl worked at a Fortune 500 company in Charlotte, North Carolina as a Registered Dietitian and later a human resources professional in diversity and inclusion. After much prayer and consideration, she realized that design wasn’t just her passion, it was her purpose and decided to take on interior design full-time. Cheryl has been able to parlay her passions into a design brand, with accolades that include serving as Brand Ambassador for NC based Revolution Performance Fabrics, be one of the featured designers participating in Southern Home Magazine’s Julian Price Home Showhouse (Greensboro, NC), and launching the Belle by Cheryl Collection for Sylvester Alexander.

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Episode 011: Finding Purpose in Your Pivots

As children we’re asked what we want to be when we grow up. While I do believe it’s never too early to start planting the seeds of the future, what I am and what I want to be is none of those previous things.

A lot of us pivot for a myriad of other reasons. The power in pivoting is finding the purpose in it…controlling your pivots instead of being controlled by them. So in this episode, we’re going to be talking about the shifts that you may be experiencing, avoiding, or even regretting as you navigate your designpreneur journey, and how you can do so with passion and purpose.

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Episode 010: The Business of E-Design

As an online interior designer (exclusively) and also a content creator, I realized after undergoing my own journey of exploration, that many of the challenges fellow online designpreneurs were facing weren’t being specifically addressed, and so The E-Design Experience was born. But what is e-design? How do you do it?  What does it look like?  Who is it for?  So in today’s episode, I want to talk all about the business of e-design with you, hopefully answering some of those questions for you.

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Episode 009: Walking Away From Entrepreneurship

It’s an interesting time we live in where being an entrepreneur is more coveted than being whatever your craft is. But Gary V says it best when he says entrepreneurship is glamorized. What about all the other ugly parts of entrepreneurship that no one talks about? Entrepreneurship isn’t for everyone, not does it look the same for everyone, so no matter which lane you choose, be sure it’s the best fit for you, your way of operating, and your season of life.

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Q & ALBIE: Mastering Brand Sponsorships & Collaborations with Morgan Molitor (Q & A)

If you tuned in to last week’s episode then you already know that you’re in for a treat this week, because we are back with Morgan Molitor. 

Morgan is one half and co-founder of construction2style, and while not a “certified” interior designer, thanks to digital marketing and her passion for interiors, she’s been able to build a successful interior design + contracting business alongside her her husband Jamie Molitor.

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Episode 008: Mastering Brand Sponsorships & Collaborations with Morgan Molitor (Part 2)

If you tuned in to last week’s episode then you already know that you’re in for a treat this week, because we are back with Morgan Molitor. 

Morgan is one half and co-founder of construction2style, and while not a “certified” interior designer, thanks to digital marketing and her passion for interiors, she’s been able to build a successful interior design + contracting business alongside her her husband Jamie Molitor.

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Episode 007: Mastering Brand Sponsorships & Collaborations with Morgan Molitor (Part 1)

How many of you follower influencers across different industries, wondering to yourself how, you too, could work with brands & what that would mean for you as a designer? In today's episode, you're getting to get one step closer to mastering brand sponsorships and collaborations for your business.

Morgan Molitor, one half and co-founder of construction2style, specializes in collaboration. Always thinking about 100 different ways to optimize any project they’re working on, she attributes half of their business to brand partnerships and sponsored content.

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Episode 006: Why You Should Have An Email List For Brands

How many different ways have you heard that you need an email list? You’re favorite podcaster has told you you need one. You have Instagram ads selling you templates to create one. You’ve read all the blog posts on the value of having one. So it’s no big secret in the power of the email list. But here’s what you may not have heard about email lists, however, is about lists for brands.

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PodcastAlbie Knowspodcast, solo
Episode 005: Creating Content & Getting Paid With Affiliate Marketing and Sponsored Content

Have you ever wondered how people make money online, especially influencers & content creators? It can often get hard to discern which is the best for for us holistically as designers and which is the best fit for your unique business model. 

If you create any kind of content then there’s a world of ways to monetize “passively” but two very popular ways involve brands that aren’t your own — sponsored content & affiliate marketing. Today I’m gonna chat with you about their differences & how (if at all) they may make sense for your business.

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PodcastAlbie Knowspodcast, solo
Minisode 001: Navigating Market (And Other Industry Events) As An E-Designer

A sentiment I’ve heard shared across lots of designers — online designers and even some new designers — is that major industry events aren’t for them; so on today’s minisode” I’m gonna dig into what it’s like as an online designer & creator going to industry events. And I want to you keep an open mind and think about how you can apply what I’m saying to ANY industry event you attend in the future. 

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Episode 004: Product Sourcing Online: Retail vs Trade

I’ve seen this debate brought up OFTEN during my time as an e-designer, and I know personally it is something I’ve always wondered about myself — when it comes to specifying product as an online designer, do I do trade, retail, or both? If no one’s said it to you before then let me be the first — e-designers do not only source retail. At the very least, they don’t have to. It comes down to your business model — how you’re trying to make money & what fits the way you operate. The decision of how & where to source is a personal one, so while I’m going to break down some of the pros & cons so that you can make an informed decision when deciding which is the best fit for you. 

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PodcastAlbie Knowspodcast, solo